At G.J. Gardner Homes, our growth and prosperity are intricately tied to the success and satisfaction of our franchisees. We firmly believe that the cornerstone of our company’s achievements lies in the thriving businesses and contented franchise partners that carry our brand forward.
We’ve cultivated a symbiotic relationship where our franchisees’ triumphs amplify our own, and in return, we offer unwavering support, a strong brand, and a proven business model. Our commitment to empowering small builders and providing them with the tools for success is what makes G.J. Gardner Homes an attractive choice for those seeking to establish or expand their construction enterprises.
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G.J. Gardner Homes amplifies Franchise Owners’ reach through strategic marketing campaigns and advertising support, driving visibility and customer engagement.
Benefit from G.J. Gardner Homes’ vast experience and proven track record, with over 55,000 homes built, providing invaluable insights and credibility to Franchise Owners.
Our advanced estimating and scheduling tools streamline processes, ensuring efficiency and accuracy in project management for Franchise Owners.
Access a diverse range of universally appealing home designs, crafted to cater to various market preferences, giving you a competitive edge.
Seamlessly manage operations with our integrated builder software, simplifying administrative tasks and enhancing productivity for Franchise Owners.
G.J. Gardner Homes provides comprehensive administrative support, allowing Franchise Owners to focus on business growth while ensuring smooth operations.
Our Franchise Owners and their teams benefit from extensive training and ongoing support, equipping them with the skills and knowledge needed for success.
Our CRM and sales management tools empower Franchise Owners to effectively track leads, manage customer relationships, and drive sales growth.
Join a thriving community of Franchise Owners for networking opportunities, collaboration, and knowledge sharing, fostering mutual growth and success.
Benefit from established supplier agreements, ensuring access to quality materials at competitive prices, enhancing profitability for Franchise Owners.
G.J. Gardner Homes’ quoting tools enable Franchise Owners to generate rapid and accurate quotes, facilitating timely responses to customer inquiries and securing projects.
Receive personalised coaching and mentorship from our Franchisor Team, guiding and supporting you towards entrepreneurial success and growth.
We foster a culture of success, support, and camaraderie within the G.J. Gardner Homes family.
Our Franchise Owners collaborate, build strong relationships, and share experiences, backed by our unwavering support. As part of our team, you can rely on us to help you achieve your goals. Our annual conference facilitates idea exchange, discusses modern business practices, hosts professional development sessions, and introduces new technologies from suppliers. Beyond business, we also prioritise celebrations and networking opportunities, encouraging Franchise Owners to connect, share experiences, and form lasting friendships.
Bring joy to a family’s home building experience, together.
To be our industry’s best brand, which our customers, staff and business partners trust and respect.
For each of our Franchise Owners to be profitable and trusted by more families than any of our competitors in our communities.
In almost 40 years, G.J. Gardner Homes has expanded to be an international builder, operating in Australia, New Zealand and the United States.
Despite this astounding growth, we’re still a family business at heart, led by the same values and mission that we started with in 1983. The G.J. Way is an accumulation of 40 years of work, honing the best practice, passion and professionalism to make people’s dream homes come true amidst this ever-changing industry.
Our construction process provides the highest standard of workmanship and customer satisfaction to support our customers during this exciting but often overwhelming journey. That’s why each of our qualified builders and subcontractors has been hand-picked for their expertise and their commitment to excellence.
It’s central to what we believe in: achieving your dream home should be a joyful experience. It’s what we proudly refer to as the G.J. Way.
Franchise Owner Insights
Franchise Owner Insights
"Its great to be able to rely on Franchisor Team for putting the infrastructure in place and we can get on with building and delighting our customers"
Franchise Owner
"Previously, as a small independent builder, growth opportunities eluded me due to lack of structure and tools. G.J. Gardner Homes franchise provided access to systems, support, and branding, enabling successful business establishment. Without their support, lost opportunities would persist."
Franchise Owner
"Joining G.J Gardner Homes has been a positive experience for us. We were looking to develop a business in the Knockdown rebuild market in Melbourne and knew the system and support of G.J Gardner would be valuable in starting up our business. The ongoing support and training is invaluable not only to us in the business but in maintaining quality staff members."
Franchise Owners
“As a G.J. builder you have the tools, systems, buying power, plans and backing you need to compete with the larger volume builders”
Franchise Owner
"Its great to be able to rely on Franchisor Team for putting the infrastructure in place and we can get on with building and delighting our customers"
Franchise Owner
"Previously, as a small independent builder, growth opportunities eluded me due to lack of structure and tools. G.J. Gardner Homes franchise provided access to systems, support, and branding, enabling successful business establishment. Without their support, lost opportunities would persist."
Franchise Owner
Introduction to the G.J. Way of doing business and our core values
Introduction to the network and visits to current Franchise Owners, Reviewing the draft Franchise Agreement and disclosure documents, Assessment of the proposed franchise territory
Introduction to the Franchisor Team and approval interview process
Planning including cash flow forecasting and SWOT analysis
Entity configuration, Home Warranty Insurance assessment, Disclosure process
Site location and design planning, fitout
Staff recruitment, G.J. software system setup, Franchise Owner and staff training, Operational setup, Supplier partnership introductions
Opening Day celebration, Marketing launch, Ongoing support through the Franchisor Team
| Region | Location | Availability |
|---|---|---|
| New South Wales | Hunter Valley | |
| New South Wales | Newcastle | |
| New South Wales | Dubbo | |
| New South Wales | Bankstown | |
| New South Wales | Bathurst | |
| New South Wales | New England | |
| New South Wales | Northern Beaches | |
| New South Wales | Randwick City | |
| South Australia | Peninsula | |
| South Australia | Adelaide West | |
| South Australia | Adelaide South | |
| South Australia | Murray River | |
| Queensland | Gympie | |
| Queensland | Kingaroy | |
| Queensland | Brisbane Inner North | |
| Queensland | Brisbane Outer South | |
| Queensland | Brisbane West | |
| Queensland | Gladstone | |
| Northern Territory | Darwin | |
| Tasmania | Hobart | |
| Tasmania | Launceston | |
| Victoria | Pakenham | |
| Victoria | Central Gippsland | |
| Victoria | Casey | |
| Victoria | Bass Coast |
Our initial franchise fee is an investment in your future success. It covers everything you need to get started, including comprehensive training, marketing support, site selection assistance, and access to our established brand and business model. This fee is your ticket to becoming a part of our thriving franchise family.
Our commitment to your success extends well beyond the initial phase. You can anticipate continuous assistance encompassing marketing support, operational guidance, product sourcing, and regular training updates. Our dedicated team remains steadfastly by your side, ensuring you reach your business milestones seamlessly.
While the total investment can vary depending on location and other factors, we're proud to offer a transparent breakdown of all costs involved in our Franchise Disclosure Documents. Our Franchise Owners often find that our efficient business model and proven strategies make it possible to operate a successful franchise with a manageable budget.
We take pride in our unique value proposition here at G.J. Gardner Homes - “Building better builders”. We offer a winning combination of a proven business model that's been refined over 40 years, a strong brand, a loyal customer base, and a supportive franchisor team. You'll be part of a community that's dedicated to your success providing excellence and innovation, giving you a competitive edge to compete in your local market.
Our marketing team is dedicated to your success. We equip Franchise Owners with marketing materials, tailored strategies, and impactful campaigns aimed at increasing customer traffic and elevating sales. Our focus remains on bolstering brand awareness and directing business to your doorstep. Joining the network grants you a significant advantage in credibility with your customers. The local attachment to an international brand that has constructed over 55,000 houses sets you apart from the competition!
We offer comprehensive training programs to ensure you and your team are fully prepared for success. From initial onboarding to ongoing development, we’re here to ensure you have the knowledge and skills needed to run a thriving franchise office. We combine both online and face to face training, and at all times our Franchise Owners and their staff have access to our online Learning Management System (LMS). This helps onboard and develop new staff, refresh existing staff and further develop their skills. This kind of support allows you to stay focused on managing your business.
We take immense pride in the consistently high satisfaction reported by our Franchise Owners. We’re delighted to facilitate connections with existing Franchise Owners so you can glean insights from their experiences and successes within our system. Ultimately, our ethos revolves around supporting your journey. Your success remains our priority, and we’re here to ensure you navigate your business journey with ample support, embracing the idea of being ‘in business for yourself, yet never alone’
You continue to operate under your own business name, it’s just re-branded under our trading name, e.g. “Bob Smith Builder DBA GJ Gardner Homes – Helotes.”
It’s a collaborative partnership designed to ensure your success. Our top priority is to empower you as the most prosperous builder in your area. You’ll retain the entire profit margin, as our fees are incorporated into the home’s cost price, ensuring a seamless process. This system has proven highly effective, as attested by our satisfied franchise owners.
Ensuring a robust ROI remains a cornerstone of our commitment, evident in our thriving 40-year legacy. Our franchise opportunity boasts a proven track record of success. You’re encouraged to engage with existing owners to gain insights into financial performance, providing a transparent overview of what to anticipate. Our primary aim is to assist you in cultivating a profitable and fulfilling business venture. Upon joining, our initial focus lies in comprehensive business planning and effective cash flow management to set you on the right path.
We leverage our experience and market research to assist you in finding the perfect location for your franchise office. We'll guide you through the lease negotiation process to ensure favourable terms and conditions, setting you up for a successful start.
(c) Copyright G.J. Gardner Homes 2025
Images and photographs may depict fixtures, finishes and features either not supplied by G.J. Gardner Homes or not included in any price stated. These items include furniture, swimming pools, pool decks, fences, landscaping. Price does not include all facades shown. For detailed home pricing, please talk to a new homes consultant.
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